Guillaume Boucher


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Guillaume who has been working in the US for the past 6 years, started hairdressing at 15 years old in the north of France, where he is originally from.

After three years of beauty school, he trained everywhere in France with the best hairstylists and all the big companies like L’Oreal, Wella, American Crew, Revlon, and Davines… and decided to move to Paris at 18 years old.

Guillaume worked at famous salons in Paris, with the top modeling agencies, and with some of the coolest French celebrities.

Guillaume moved to New York City in 2012 and started working as a hairdresser for a big salon company, becoming their in-house educator. He also worked Fashion Week and lots of event for brands and designers.

After four years in New York, he decided to move to Miami and from Miami to Los Angeles. He has been working on both coasts for the past 3 years, appearing in all 3 cities once a month!

In the LA and New York salons, he quickly developed a celebrity following and has built an ever expanding clientele. Guillaume champions his strong skills in dry-hair cutting and his up-to-date knowledge of hair culture and trends and its this that lead him to become brand ambassador for the Biolage brand.